Joint Health
Why Your Heels Come Up in the Squat And How to Fix It
Why your heels rise in the squat, how ankle and hip mobility work together to cause it, and the drills that fix it for good.
Continue Reading The B4 Method
What Does It Actually Mean to Be Strong?
Redefining strength beyond the number on the bar, with a framework built around joint health, control and capacity that lasts.
Continue Reading Client Transformations
Debbie Saul
Aging backwards one workout at a time — how a 73-year-old client resolved decades of back, shoulder and knee pain that strength training couldn't touch.
Continue Reading Business & Growth
How to Sell Personal Training - A Different Way to Think About It
A better way to think about selling personal training, built on outcomes, honesty and trust rather than pressure or scripted closes.
Continue Reading Working With Clients
Trainer Etiquette - How to Carry Yourself as a Professional in the Gym
A practical guide to professional conduct on the gym floor, with your clients and among fellow trainers, plus the scope of practice lines never to cross.
Continue Reading Career & Industry
Personal Training as a Career - The Honest Pros and Cons
An honest look at the real advantages and drawbacks of a personal training career, from trainers who have been doing it long term.
Continue Reading Trainer Case Studies
Rachel Tregoning
From $0 to $10K/month in her first year — how a trainer built a fully booked B4 Fitness practice while resolving her own long-standing injuries.
Continue Reading Trainer Case Studies
Rachel Tregoning
Client Transformations
Debbie Saul
Business & Growth
How to Sell Personal Training - A Different Way to Think About It
Business & Growth
How to Manage Your Schedule Before It Manages You
Client Transformations
Annya's Transformation
Career & Industry
Personal Training as a Career - The Honest Pros and Cons
Business & Growth
Finding Your Niche as a Personal Trainer - Why It's the Best Business Decision You'll Make
Working With Clients
Trainer Etiquette - How to Carry Yourself as a Professional in the Gym
Working With Clients
Dealing With Difficult Clients - Communication, Boundaries, and Knowing When to Walk Away
The B4 Method
What Does It Actually Mean to Be Strong?
The B4 Method
Why Injuries Happen - The Real Causes Most Trainers Never Talk About
Joint Health
Why Your Heels Come Up in the Squat And How to Fix It
Joint Health
Why Your Shoulders Actually Hurt on Bench Press
Joint Health
Disc Herniations - What They Actually Are, and How We Approach Them
Joint Health
Why Your Lower Back Hurts And What's Actually Going On
Join the Community. Train with Purpose.
The Skool community is where the real work happens — coaching, accountability, programming, and a group of people who take training as seriously as you do.
Join the Community

